QR Code https://tubittumjournal.com/article/803
Research Article

Investigating the impact of artificial intelligence on the entrepreneur and its role in the evolution of graphic designers’ business in the present and near future

Authors

  • Atiyeh Azmoun
  • Mehdi Farzpourmachiani
  • Mehrdad Fojlaley
  • Snjezana Baroness Rajacic

Abstract

Abstract:

Artificial intelligence (AI) is a branch of computer science that we hear its name more and more in the world today. This technology has developed in recent years so that even in the daily life of an ordinary person, one can find a role of simple examples of this technology. In this regard, information on artificial intelligence and its effects on jobs is an important topic that research on it can give us a correct view of the future of our career in the coming years.

In this article, in addition to the role of artificial intelligence on the lives of all people, what is discussed in focus is the role of artificial intelligence on the business of people who work in the field of graphic design. Graphic design is a branch of visual arts by which we can visually convey the message to the audience using form, composition, color, etc.

The main feature of a designer may be his creativity. This is why, with the advent of artificial intelligence and its abilities, some say the destruction of graphic design jobs. In this article, we will first begin with an explanation of artificial intelligence and provide a comprehensive definition of it, and then we will present some materials about graphics and study the effect of artificial intelligence on graphics. According to various sources, it can be realized that artificial intelligence is very powerful and in the coming years it will be more powerful, and it can officially be a substitute for human intelligence and can handle various actions, but the important point is that artificial intelligence is needed for human affairs. In fact, by describing the lesson he gives to artificial intelligence, man can lead to an amazing result. In fact, the greater the human ability and skill in working with artificial intelligence, the more accurate the end result will be. This paper, with different reasons, investigates the role of artificial intelligence on the business of designers and with reference to the characteristics of artificial intelligence, explains its role in improving entrepreneurship in the field of graphic design.

Azmoun A, Farzpourmachiani M, Fojlaley M, Baroness Rajacic S. Investigating the impact of artificial intelligence on the entrepreneur and its role in the evolution of graphic designers’ business in the present and near future. Tubittum. 2024; 3(3): 635-645.

References:

  1. Colom RK. Human intelligence and brain networks. Dialogues. 2010; 489-501.
  2. Identifying the Functions of Artificial Intelligence in Creating a Competitive Advantage for Technological Businesses. Entrepreneurship Development. 2013 summer; 6: 7-26.
  3. Haroon sheikh CP. Artificial Intelligence Definition and Background in Mission AI. January 2023;15-41
  4. Chopra R. Artificial intelligence, a practical approach. New Delhi, S. Chand Publishing. 2012.
  5. Adamović IT. ARTIFICIAL INTELLIGENCE IN PRINTING. 11. International Symposium on Graphic Engineering and Design. 2022.
  6. Artificial Intelligence in Graphic Design. 54th Annual Scientific Conference of the International Circle of Educational Institutes of Graphic-Media Technology and Management. At: Wuppertal, Germany: The Hellenic Union of Graphic Arts. September 2023; 49
  7. Spiro S. The history of graphic design. Retrieved from linearity. 2022 may 24
  8. Salamzadeh M.R. Artificial intelligence and business opportunities. Entrepreneurial Development. 2013, August; 7-26.
  9. Zhang HW. Can AI Be as Creative as Humans? 2024
  10. Artificial intelligence, the inevitable future of humans. 2023.
  11. How to Create Effective AI Prompts. 2024, may 2.
  12. Igweh EJ. Strategic Impact of Artificial Intelligence (AI) on Entrepreneurial Creativity and Management. 2024, January; 33-45.
  13. Anderson D. Graphic Design and Entrepreneurialism the Rise of the Design Entrepreneur. 2024, August.

Articles Search

Search with Article name or description

Search with Author's name